Pay Per Click (PPC) Management
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Increased Visibility > More Clicks > More Leads = ROI & Revenue growth
Pay per click (PPC) advertising is a powerful model of internet marketing based on approach in which advertisers pay fee each time one of their ads is clicked. In other words, it is a way of buying visits to your website, rather than relying on the other efforts to just build traffic organically.
PPC campaign is a very effective advertising tactic when your aim is to expand the customer reach in the shortest time possible. This is the best way to get qualified clicks to your website which are most likely to convert into the real customers.
As a certified Google partner and certified Yandex professional, I will apply advanced knowledge and techniques developed over many years to ensure your business outperforms competitors. It can be achieved by maximizing campaigns' effectiveness with Google products, such as Google Paid Search, Google Display Network, Google Shopping, Google Remarketing, Google In-App Advertising, Youtube etc. Combined with other search engines (Bing/Yahoo, Yandex) and social advertising with Facebook Ads and vkontakte.
Paid Search Advertising
Paid Search Advertising is the most popular direct marketing strategy that has a potential to bring fast results for you online reach and ROI. Whether you are looking to get new customers for your business or just increase traffic and visibility, Paid Search Advertising allows you to do it in a very precise way. The search engines will offer you to target a very specific audience, in the right language, location and time. At the same time you retain full control to allocate or redistribute your daily budget and edit the ads until you get the right results.
PPC Remarketing
Remarketing lets you show ads to people who have visited your website previously. When people leave website without buying anything, its not an end of a customer buying cycle. Thanks to remarketing, you can reconnect with visitors by showing relevant ads as they browse the web or as they search on Google. Whether you're looking to drive sales activity, increase registrations, or promote awareness of your brand, remarketing can be a powerful strategic component of your advertising.
Social Advertising
Engaging the power of social media marketing is yet another effective strategy to strengthen your brand and boost the high value leads. Social media platform such as Facebook Ads (inclusive Instagram) or vkontakte create an excellent advertising outlets that allow you to reach your audience using precise targeting options. This type of advertising ensures high quality of traffic, the most likely to generate real revenue.
Display Advertising
Display Advertising is another a type of online marketing that captures the attention of customers using both text and visually appealing images, video and animation. Unlike text-based ads Display Advertising communicates the advertising message in a very easy-to-comprehend, vivid way, directly tabbing into emotions of your potential clients. It is estimated that image/sound based ads attract approximately 85-90% of all the web traffic.
I will help you to create award winning campaigns on Google AdWords, Bing, Facebook, Yandex and YouTube.
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