About Victoria Rebal
VICTORIA REBAL
Online Marketing Expertin
Services
Digital Marketing Consulting; Development, ROI-based management, controlling and optimization of international and local Paid Search, Display, Social Advertising and Remarketing campaigns.
My Services
- Interim Manager
- Independent Digital Marketing Expert
- Coach & Trainer
- Adwords Freelancer
Branchen- & Country experience
- E-Commerce
- Gaming
- Internet Start-ups
- Regional companies
- Switzerland, Australia, USA, Canada, Russia, Germany, Austria
Strenghts
Out of the box thinking, strong analytical skills, intercultural intelligence
Studies
Business Administration at the University of Hamburg, Germany (Focus: Marketing)
Linguistics at the University of Belgorod, Russia (Focus: German and English language and literature)
Certifications
EDV:
- MS Office
- WordPress
Digital Marketing:
- Google Partner
- Google AdWords and Google Analytics Professional
- Bing Ads Professional
- Yandex PPC Expert
Languages
- English: fluent
- German: almost native
- Russisch: native
- Spanish: intermediate
- Indonesian: basic
Professional experience
Freelance Digital Marketing Consultant | Since 01/2016
Australia, Europe (Switzerland, Germany, Russia), USA, Canada
I am specialising on the management of international and local digital marketing campaigns for small and medium size businesses
Senior PPC Manager, Team Lead | 02/2015 - 12/2015
Think Big Online, Sydney, Australia
- developing successful online marketing strategies and managing PPC campaigns in Google, Bing, Yahoo, Facebook for small businesses
- implementing and monitoring PPC campaigns through multiple channels
- Measuring and improving success of campaigns based on performance metrics
- Implementing Tracking (Phone Call Tracking, E-Commerce Tracking, Google Conversion Tracking, Google Analytics)
- Increasing traffic to the website with a focus on PPC conversions
- Identifying and researching new digital marketing opportunities
Senior Digital Marketing Manager | 04/2013 - 01/2015
Goodgame Studios, Hamburg
- Development, ROI-based management, controlling and optimization of worldwide Paid Search, GDN and AdMob campaigns
- Development of global and of individual online marketing strategies for different countries for Web and Mobile
- Analysis, presentation and reportings
- Budget responsibility
- Management of strategical projects
- Monitoring, optimization and development of tracking technologies for measurement of performance marketing campaigns
- Monitoring and further development of internal and third party tracking tools for mobile marketing
Project Manager, International Digital Marketing | 06/2012 - 03/2013
bonprix Handelsgesellschaft mbH, eCommerce, Hamburg
- Responsible for development of online marketing strategy for Russia, Turkey and Kazachstan
- Channels: Display Marketing (cooperations with portals),Affiliate Marketing, Retargeting, Social Media Advertising
- Cooperation with local and international service providers
- Negotiations with partners, administration of old and Arrangement of new partnerships
- Scheduling, controlling, reporting
Project Manager, Performance Marketing | 01/2010 - 06/2012
OTTO, eCommerce, Hamburg
- Responsible for development, management and optimization of Adwords Campaigns for otto.de
- Creating strategical analyses and reports
- Arranging new projects in the areas Mobile Advertising and Google Display Network
- Agency mentoring, cooperation with search engine providers Google and Yahoo
- Developing and executing Performance Tests
DIGITAL MARKETING BERATUNG
ERFAHREN SIE MEHR ÜBER MEINE BERATUNGSLEISTUNGEN HIER
Alari Truuts
IT specialist at Cosmobutler
“Victoria is a great and knowledgeable freelancer with a very good expertise in what she does. She's keen to get the details sorted out and always providing feedback to see what she can do better.”
Gilles Repond
Executive Director
“Victoria is a very professional and easy to work with digital marketing professional that was highly recommended by a friend of mine. She understood our requirements and needs very well, was able to set up a very effective campaign which helps us to increase visibility considerably and is constantly getting qualified leads for our business. Her knowledge of Facebook and Yandex will also support us in the near future.”
Gina Harris
Digital Strategist at Cowboy Jungle Inc.
“Victoria has been and continues to be an incredible resource for our company, Cowboy Jungle Inc. Pulling our digital services inhouse, we needed help with Adwords and a few other digital strategies. Victoria's comments, professionalism and videos, which were made especially for our needs, have moved us quickly from novice Adwords strategist to tackling the more complicated parts of the practice. We recommend her without hesitation.”
Ben Pearce
Managing Director at TopHat Media
"Victoria is one of the most talented PPC managers that I've met in my digital marketing career. I recommend her to any business looking for a qualified expert in Adwords and someone who knows how to build a successful and profitable campaign. I'm confident she could help any business optimise a campaign to get more leads and conversions and at the same time lower their CPA and increase ROI."
Johannes Frederking
Victoria joined the Performance Marketing team at XING as an Expert to help with Tracking set-up and Remarketing strategy for Google ads, Facebook ads, Bings ads and Criteo using Adobe Analytics as well as partner tracking and third-party tracking providers like Adjust. She did not only helped setting up the new technical marketing infrastructure but thoroughly enhanced our marketing possibilities, advising and educating the team across different areas of digital marketing. It has been a great pleasure and success to work with Victoria.